Companies in the design industry, big and small, are seeing the benefits of using biomaterials. and have come to realise that green is the new black. Coming up are some examples of companies making conscious choices that will reduce their carbon footprints and hopefully influence others to do the same.
OAT made the world’s first biodegradable sneakers that grow flowers when you plant them. We developed the first biodegradable leather shoes, bags that grow sunflowers and even baby shoes with seeds to grow your baby’s Tree of Life.
“The Eco2punch family of carpets is not only a response to the increasing demand from customers for less greenhouse-gas emissions and energy usage in the products they buy, but also represents a long-term, significant commitment on our part to perform research and development into more sustainable products and processes. We are committed to developing products that not only perform, but also have less impact on the environment. It is a whole new way of doing business"
Some critics argue companies aren't doing enough, and in some cases that may be true. However, I feel that any effort is admirable and should be praised. When people see their favourite big brand supporting a more green stance, their consumers may also gain interest in that same subject and put their hard earned cash towards it. We want to be supporting businesses that strive for environmental wellness and ecological change and no crucify them because 'they aren't doing enough'. At the end of the day 'enough' is better than 'nothing'. Of course I would prefer companies to put their full effort into lowering emissions however, I have learned compassion and understanding is how you create success. Listening rather than telling. You may not agree but at least you can say you listened. I'm going to investigate that thought further in this design agenda. Education over persecution.
Sustainablebiomaterials.org. (2016). Emerging Materials and Products: Innovations in Products — Sustainable Biomaterials Collaborative. [online] Available at: http://www.sustainablebiomaterials.org/emerging.products.php [Accessed 18 Oct. 2016].
Corporate.ford.com. (2016). Renewable Materials - Sustainability Report 2014/15 - Ford Motor Company. [online] Available at: https://corporate.ford.com/microsites/sustainability-report-2014-15/environment-products-materials-choosing-renewable.html [Accessed 18 Oct. 2016].
Facebook.com. (2016). Green Cell Foam - About | Facebook. [online] Available at: https://www.facebook.com/greencellfoam/about/ [Accessed 18 Oct. 2016].
Bloom, S. (2016). OAT Shoes – Shoes that bloom. [online] Oatshoes.com. Available at: http://oatshoes.com [Accessed 18 Oct. 2016].
Sproutwatches.com. (2016). Sustainable Materials in Sprout Watches | Sprout. [online] Available at: http://www.sproutwatches.com/eco-facts.asp [Accessed 18 Oct. 2016].
Anon, (2016). [online] Available at: http://www.dstextileplatform.com/images/files/Green%20carpet.pdf [Accessed 18 Oct. 2016].
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