I want to have a clear narrative. Issues I found I have had in the previous project was having too many components that the original message was lost. I understand it may have different interpretations from others but I must have a clear interpretation of my own intentions for the project
To combat overwhelming I will create a hierarchy of what I wish to achieve. Currently I am debating what I want to lead in nostalgia or ethics
Nostalgia: replicating traditional products with new materials
Ethics: making the animal welfare and making people think at the forefront
I want to challenge preconceptions
Look into the feedback of objects
Researching to what society thinks about nostalgia and looking at archetypes
Applying ethical, environmental and ecological design to archetypes
What is the social context?
What makes products nostalgic?
Process being the transformation of an object. How a cow becomes a leather bag, how a tree becomes a wooden bag and the mystery behind these processes that make them luxury. I want to investigate process of cradle to grave and compare this with the alternative material.
Looking at culture behind non-vegan materials and what other cultural believe in in addition to my own
Looking more into silk
Looking into the 'sacrifice' of an animal and how that makes it even more precious to some people
My design being an explanations for ethics. For example if I'm asked why I don't eat honey if bees don't die, I could create a products that emulates their quality of life.