he brief is simple. Design a functional seat in the American hardwood of your choice...
The resulting designs are being prototyped by Sir Terence Conran’s English furniture manufacturing firm Benchmark. It’s all about creating a great, sustainable and lasting piece of furniture. As tutor Harry Richardson says: “It is not only a case of designing a chair that will survive physically far in to the future, it is also to produce a chair whose design will remain relevant far in to the future.”'
(London Design Festival)
'The data was used to produce life-cycle assessments, charting the projected lifespan of each chair against the cost of resources and processes needed to produce it.' (Dezeen)
This is only going to be a short post so if you would like to know more about the project and have a look at the other chairs in the collection please follow my citation which is listed at the bottom of my blogpost. I cite all my blog posts so if you find my word's aren't enough I'm sure the links will suffice.
This is a different design agenda and taking a different route with sustainability. This project was a great example of sustainability through longevity. The materials and processes were closely monitored so that had as least negative impact but this product was made to last a long time with design that would be relevant throughout the entire life cycle. Design such as this encourages people to invest in quality over quantity. It is much more sustainable to purchase a more expensive item that will last you much longer than a cheap product that you will have to replace over and over. In the long run the first method could also be a more ecological solution as by the time you've replaced the cheaper item multiple times you may have well just purchase the better option that was most likely nicer anyway.
Encouraging consumers to look past the low price tag and realise that cheap is not always cheerful. Without even addressing the ethical concerns surrounding cheap products and just contracting on distributing materials and products half way across the world, from non-renewable and sort-supply resources is not sustainable for the planet or the consumer. There may come a time where they come to replace their £20 chair and find we cannot afford to make it anymore. I'm not saying ignore the cost just have a different perspective on cost. Cost of the earth over cost of the product.
Frearson, A. (2012). Out of the Woods wooden chairs at the V&A. [online] Dezeen. Available at: http://www.dezeen.com/2012/09/25/out-of-the-woods-wooden-chairs-at-the-va/ [Accessed 21 Oct. 2016].
Londondesignfestival.com. (2016). Out of the Woods :: THE LONDON DESIGN FESTIVAL. [online] Available at: http://www.londondesignfestival.com/events/out-woods [Accessed 21 Oct. 2016].
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