With Li’s, the designer I had visited from Deadgood furniture, advice, I explored completely different market than the contract one I had thought I wanted to go in before, and started looking at retailers and such as Ferrious in Manchester and galleries such as Gallery Fumi in London.
Gallery Fumi stood out to me especially as a potential market place as they welcome the out-there, contemporary pieces in addition to only selling either one off pieces or limited edition of around 12-20 units. Fumi have the wealthy market that would allow for more experimentation with materials, including cork that in itself is very expensive, and conceptual, challenging themes I am aiming for.
As my market had completely altered from the mass-produced, residential or contract market to the limited edition, contemporary one, I had discovered my designs could be more adventurous than I had once imagined. I started considering designers and gallery shows that showcased furniture pieces to demonstrate their own personal narrative. The Campana Brothers are a Brazilian pair of siblings that are known for their wild and wacky designs that have a hidden serious and sensible narrative. They use unconventional materials in their pieces that support their narrative, including their famous stuffed animal chairs that challenge preconceptions and start conversations on important issues including child labour. One of the biggest challenges I had faced up until this point was securing the narrative. I was using the environmentally-friendly, structurally superior cork material to fit with my ecological preferences but wanting to present an underlying narrative and explanation of why we should be incorporating plant-based materials over animal derived ones. My ideas and concepts up this point has centered around farmed animals whose material was seen worthier than the ‘livestock’s’ welfare such as cow leather, sheep skin or wool or down from geese and ducks. To fully secure my narrative I had to demonstrate why cork was superior to these other materials and give my reasoning for why. I decided I needed to further research the origin behind my well-loved material selection to find this conclusion
Galleryfumi.com. (2017). [online] Available at: https://galleryfumi.com/ [Accessed 18 Jul. 2017].
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