I am vegan for many reasons but the top reason is animals have become a product and the mistreatment of them has become an industry. People seem very confused sometimes about my life choices, and I don't blame them. If companies hadn't separated sheep and wool, piglet and sausages, lambs and dinner, a whole lot more of us wouldn't be a part of this industry. Companies know that if people began to associate the animal with the by-product there would be uproar.
We see it where people are outraged when the far east have dog meat festivals because our culture sees the dog as 'man's best friend' and the thought of eating a dog is not only repulsive but wrong. The vast majority companies, and the industries associated, make a living off deceit. They do not care for wellbeing.
We see this through diet's that are designed to fail, models that are edited to look visualise perfection, the happy pig on your ham sandwich. For example, if these companies and products were treated in the way cigarettes currently are, we would see the truth behind the eating disorder that develops from the pill, the young girls and boys suffering with depression in primary school because they do not emulate the perceived perfection and the horror an animal of the meat industry suffers in it's short and sad life.
You, as a consumer, are not profitable if you are not lied to. If the diet works you will not return, if you are happy with yourself you will not buy the dress promised to make you look better and you will not order the steak knowing it's heart once beat as yours, as your pets, as you're loved ones, friends and family and when it stops it is nothing less than tragedy.
The label vegan has gained an awful stereotype and often people remark how I do not represent that stereotype that so many assume I would. I know we have been desensitised to everything, and the horror in the world is shrouded and hidden, and when it breaks free there is outrage. Often we don't want to see the horror, and we shouldn't feel shame for that, it's natural. I think it is an internal defence mechanism to ignore subjects than bring us pain and constantly seek those that bring us pleasure. Yet, it is only when face that horror and decide with the one thing our money, the factor those companies care the most about, is when they begin to listen and change.
I wish for my design to be as compassionate, conscious and creative as feasibly possible. I hope to become more responsible and evaluate each factor as my job sometimes relies on blind consumerism. I want my ethics to become a key element in design, exploring and exploiting the cruelty free, environmentally responsible and exciting materials that are created every year. I want to give people another option and have faith that they are more than a number in my account. In this unit, I will focus on the emotional connection to animal-derived products and try to replicate those emotions through alternative materials, methods and options.
Once again, I try to always empathise and know that the majority to not want to cause harm and have their own reasons for doing what they do. I want to understand those reasons, prevent de-sensitising to products we should be questing and substitute what I believe to be less ethical solution to one that is more beneficial than the original, both functionally and morally.
I hope this post will help you understand my thinking and know that I am much more than a label, as are you.
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